Last updated: 1 April 2026

1. Information We Collect

We collect information you provide directly when you create an account, request a demo, or contact our team. This includes your name, email address, phone number, dealership name, and role.

We also collect information automatically when you use our platform, including:

• Device and browser information (type, operating system, IP address)
• Usage data (pages visited, features used, time spent on platform)
• Log data (access times, error reports, referring URLs)
• Dealership operational data processed through the platform (inventory, customer interactions, marketing campaigns)

2. How We Use Your Information

We use the information we collect to:

• Provide, maintain, and improve the DriveAgent platform and its features
• Process transactions and manage your subscription
• Send you technical notices, updates, security alerts, and administrative messages
• Respond to your enquiries and provide customer support
• Train and improve our AI models to deliver better automotive-specific results
• Analyse usage patterns to enhance platform performance and user experience
• Comply with our legal obligations under Australian law

3. Data Storage and Security

All data is stored on servers located in Australia. We implement industry-standard security measures including AES-256 encryption at rest, TLS 1.3 encryption in transit, and regular third-party security audits.

Access to personal information is restricted to authorised personnel who require it to perform their roles. We maintain comprehensive access logs and conduct regular security reviews in accordance with the Australian Privacy Act 1988.

4. Third-Party Services

We may share information with trusted third-party service providers who assist us in operating the platform, including payment processors, cloud infrastructure providers, and analytics services. These providers are contractually bound to protect your data and may only use it for the purposes we specify.

We will not sell, rent, or trade your personal information to any third party for marketing purposes. We may disclose information if required by law, regulation, or legal process.

5. Cookies and Tracking

We use cookies and similar tracking technologies to maintain session state, remember your preferences, and understand how you interact with our platform. These include:

• Essential cookies: Required for platform functionality and cannot be disabled
• Analytics cookies: Help us understand usage patterns and improve the platform
• Preference cookies: Remember your settings and customisation choices

You can manage cookie preferences through your browser settings. Disabling essential cookies may affect platform functionality.

6. Your Rights

Under the Australian Privacy Act 1988 and the Australian Privacy Principles (APPs), you have the right to:

• Access the personal information we hold about you (APP 12)
• Request correction of inaccurate or incomplete information (APP 13)
• Request deletion of your personal information, subject to legal retention obligations
• Opt out of direct marketing communications at any time
• Lodge a complaint with the Office of the Australian Information Commissioner (OAIC) if you believe we have breached the APPs

To exercise any of these rights, contact us at privacy@driveagent.io. We will respond to your request within 30 days.

7. Data Retention

We retain your personal information for as long as your account is active or as needed to provide you with our services. If you close your account, we will delete or anonymise your personal information within 90 days, unless we are required to retain it for legal, regulatory, or legitimate business purposes.

Aggregated, anonymised data that cannot identify you may be retained indefinitely for analytics and platform improvement purposes.

8. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or legal requirements. We will notify you of material changes by posting the updated policy on our website and, where appropriate, by email. Your continued use of the platform after changes are posted constitutes acceptance of the revised policy.

9. Contact Us

If you have questions about this Privacy Policy or wish to make a complaint, contact us at:

If you are unsatisfied with our response, you may lodge a complaint with the Office of the Australian Information Commissioner (OAIC) at www.oaic.gov.au.